The "Why?" to my Rebrand
- Monica Clarke
.jpg/v1/fill/w_320,h_320/file.jpg)
- Dec 9, 2025
- 2 min read
Every day I find myself inspired by the people around me; my peers, supervisors, and the wider network I am fortunate to be part of. Their insights and experiences spark new ways of thinking and push me forward to plan ahead.
Working at a business that has been around for nearly a century offers a unique perspective. There is a deep respect for the legacy and the foundations laid by those who came before. At the same time, it’s clear that the investment in technology and innovation will help all industries in sustainability.
What Rebranding Means to Me
Rebranding is typically associated with companies rather than individuals. Companies often rebrand to enhance their image, making it more modern or minimalistic. For me, it's an opportunity to share my ideas and direction toward my future.
My creativity doesn't limit to the projects I've worked on, they expand to the plans I have for myself. I've followed a creative path and fueling it with inspiration and interest, starting as an artist, then 3D creator, VR evangelist, start-up co-founder, and manager -- I'm excited for what's to come next!
For My Network
If you’ve known me professionally, you might notice my website has decluttered and became a bit more wordy. The change is not toward me, but how I digitally present myself. Whether you’re a colleague, client, or part of my network, I hope this rebrand helps you see how you've impacted my pursuit to evolve and push forward.
For anyone considering a similar step, I encourage you to reflect on your own journey and make new goals. Embrace where you are and believe that you can get where you want to go! Rebranding can be a powerful tool to energize your intention and confidence.


Comments